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Watch this space for the latest news and blog posts concerning Idea Transform

  1. Simon Stockley

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    Simon Stockley is a Teaching Fellow in Entrepreneurship at Cambridge Judge Business School and Deputy Director of Accelerate Cambridge, the School’s new enterprise accelerator. Prior to his recent appointment at Cambridge Simon spent ten years at Imperial College Business School as Director of the Full Time MBA Programme and a Principal Teaching Fellow. His MBA course in Entrepreneurship was ranked...
  2. Alan Moore

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    Alan Moore’s invaluable and unique creative insights present us with an alternative way of working and existing – a better way – in which “participatory leadership” is the new operating system of the workplace where wellbeing and creating value for the collective good is the new currency of our economy. He articulates what most people are experiencing: dissatisfaction with their...
  3. Get out there

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    Great ideas take you just so far. The big challenge isn’t, “how does this seem to me?” And it’s not even, “how does this seem to all the people I know?” It’s, “how does this seem to the community I want to serve?” One reason I love events powered by Idea Transform is that they mix together people from a...
  4. App stores – the price

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    Software developers have a love/hate relationship with app stores. At first, they were the very best answer to two endemic problems of the software industry: discoverability (how does someone find my app?) and trust (how do I know this is a wise purchase?). There were some runaway successes, where innovative apps were rewarded by massive sales. Many fortunes were made...
  5. Shields down

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    Engaged criticism is invaluable. The biggest danger most of us face early on in a project is that weaknesses in our idea get glossed over. So we need to expose the details – and especially the areas we’re most concerned about – to people who can help. But we become very attached to our ideas. And as a team forms, the...
  6. New Wave

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    Is “open innovation” a fad? If you were to spend time at the headquarters of most large corporations, you would find in most cases a culture of secrecy, based on a sense that innovation creates a business advantage from the moment of surprise to the point at which the competition understands and has either duplicated or neutralised what was new....
  7. The Play’s The Thing

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    What does it cost to change your mind? When you’re working on something new, pretty much nothing. Though, of course, even at an early stage it’s easy to be highly invested in all kinds of details about your project that really make very little difference. In the days I used to review project proposals for a large corporation, I would...
  8. Vacancy

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    Good intentions have a habit of leading nowhere. One reason is the way we fixate on all the reasons why good ideas can’t work out in practice. And we’re quick to share those with friends and colleagues. For their own good, of course. One particularly common waterjet squirted on the fuse of innovation is this: if that idea was any...
  9. Angels with dirty faces

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    Creative entrepreneurship believes in angels. It has done for well over a century, according to the Oxford English Dictionary at least. Most early uses of ‘an angel’ (as a noun), or ‘to angel’ (as a verb) involve people backing theatrical productions. Then came the more general idea of business angels – people who support early stage ventures, backing projects with...
  10. Time to break some eggs

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    Quite often I hear people’s ideas about the project that’s exciting them. Sometimes I hear the ideas early, and then I see how they change. More often I hear the ideas late, and there’s a coherence, a scale, a beauty to the ideas. It almost seems rude to ask, “What have you done so far?” But when I do, the...

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